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Educational Services









"To me, job titles don't matter. Everyone is in sales. It's the only way we stay in business."
- Harvey Mackay 

Turning prospects into customers and then finally into raving fans does not automatically happen just because you correctly repaired their vehicle. There is far more to it than the collision repair technical aspect. For many, selling is much more challenging than performing the actual repair. If you fit into this category don’t fear. You are not alone. There are some who are born salesmen. For the rest of us it is a skill we must learn and practice.


We are proud to offer the following educational courses in this area:

Estimating Consistency II
This course is designed to review and refine the Estimators’ skills relative to collision repair estimating. The participant will learn how to optimize profitability per repair order, while complying with insurer DRP requirements. Participants will be asked to write an estimate in advance of the course, and participants will critique one another’s estimates for thoroughness. Role-playing will allow the participants a chance to practice the various skills that have been taught.

Increasing Closing Ratios
This course is designed to help your Estimators and Customer Service Representatives refine their skills in selling customers on using your repair center for their repairs. Participants will have the opportunity to practice these skills through role-playing the sales process for actual repair estimates.

Maximizing CSI
This course is designed for any management team member to review the skills necessary to continuously improve service quality, assure Customer retention, and improve the likelihood of positive referrals. Participants will be provided with detailed processes and customizable forms. Participants will have numerous opportunities to practice the skills learned through role-playing. A CSI complete report and Hot Sheet are reviewed.

Check out our calendar, or ask your local AkzoNobel representative if one of these courses are scheduled near you.

Looking for more? Check out our Consulting Services.